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itune gift card for indiaWe’re really good at buying and selling stuff, and building brands. But if Apple, with its billions in cash, Linux OS, and world - wide R&D can be hacked, so can we. Wasn’t PCI painful enough? How do you place a monetary value on the good will lost to thousands of customers? People are looking for an escape route out of iTunes and anything that requires handing over a credit card to Apple. Is it a vocal minority? I’d say yes, except the hacks keep on coming. I’m not sure the problem has been resolved at all. So I have no idea how long this will go on.

We have enough trouble predicting demand and managing erratic commodity prices and retail price transparency. Do we really all want to be telecomm providers and banks too? I don’t think so. That’s why I say, “Kids… don’t try this at home.” We’re in a pretty good situation with regard to data theft, at least in the US. The TJX data breach and the ones that followed taught us that customers are forgiving as long as it doesn’t cost them any money. It’s annoying to get new credit cards, but nowhere near as annoying as having your gift card account wiped out.

So think of this as a cautionary tale. We’re not software developers, banks, or credit card processors. We’re retailers. And it might be a good idea to stick to our knitting.

One last thing: I am still an iTunes user, and still like most of my Apple - made computers and devices, but this has been so badly handled that I’m shocked. Shouldn’t we have all been asked to change our passwords proactively? It’s a bit like the famous Steve Jobs Reality Distortion Field at work: just assume it’s not real that it will go away. Guys, it won’t.At Apple Worldwide Developers Conference (WWDC) 2013, Apple announced iTunes Radio, geared to be an obvious competitor to preexisting streaming/radio services such as Pandora Radio, Spotify, Slacker Radio, and several others. iTunes Radio is integrated with iOS 7 and 8 and iTunes 11.1 and 12. iTunes Match customers are opted - in to the full service (ad - free) whereas new/free users will have to listen through the ad - supported version. At WWDC 2015, Apple announced Apple Music, a streaming service similar to Spotify Premium, which launched on June 30 and coexists with iTunes Radio in iOS 8.4 and iTunes 12.2. iTunes Radio was discontinued on January 28, 2016 for users who were not members of Apple Music.[76]

iPhone activation[edit]
Beginning with the introduction of the original iPhone, iTunes can activate an iPhone through their mobile carrier. The original plan for the iPhone 3G was to have the carrier authenticate it at the point of sale, either through iTunes or through the carrier's own activation interface.[77] However, a worldwide crash of iTunes' authentication servers on July 11, 2008, the day that the iPhone 3G was released, caused major issues. In some cases, AT&T and Apple Store employees told iPhone buyers to attempt to activate it at home.[78] Also affected were original iPhone users attempting to upgrade to the 2.0 firmware.[79][80] UK Apple, O2 and Carphone Warehouse stores were further impacted, as carrier O2's contract processing servers (known as Gateway) could not handle the number of new contracts and upgrades happening on launch day. Some stores reverted to hand written contracts, while others held stock. With the launch of the iPhone 3GS on June 19, 2009, iTunes at home activation was available for people purchasing their iPhone from AT&T Mobility and Apple. This allowed them to activate their new iPhone 3G/iPhone 3GS at home when they arrived.iTunes (/ˈaɪtjuːnz/ or /ˈaɪtuːnz/)[4] is a media player, media library, online radio broadcaster, and mobile device management application developed by Apple Inc. It is used to play, download, and organize digital downloads of music and video (as well as other types of media available on the iTunes Store) on personal computers running the OS X and Microsoft Windows operating systems. The iTunes Store is also available on the iPhone, iPad, and iPod Touch.

Through the iTunes Store, users can purchase and download music, music videos, television shows, audiobooks, podcasts, movies, and movie rentals in some countries, and ringtones, available on the iPhone and iPod Touch (fourth generation onward). Application software for the iPhone, iPad and iPod Touch can be downloaded from the App Store. iTunes 12 is the most recent major version of iTunes, available for OS X v10.7.5 or later and Windows XP or later; it was released on October 16, 2014.[5] iTunes 12.2 adds Apple Music to the application, along with the Beats 1 radio station. This release was simultaneous with the release of iOS 8.4 and Apple Music on iPhone, iPad and iPod Touch

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